When consumer love strikes back: The effects of online complaint handling and relationship-strength on customer revenge

Wolfgang Jonas Weitzl, Clemens Hutzinger, Pascal B. Güntürkün, Sabine Einwiller

Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review

1 results
- Title
- Start date(ascending)

Filter

When consumer love strikes back: The effects of online complaint handling and relationship strength on customer revenge
Weitzl, W. J. (Speaker), Hutzinger, C. (Speaker), Güntürkün, P. B. (Speaker) & Einwiller, S. (Speaker)
18 Jun 2018
Activity: Talk or presentation › Oral presentation