Activities per year
| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 2016 Global Marketing Conference |
| Place of Publication | Hong Kong |
| Publisher | Global Alliance of Marketing & Management Associations |
| Publication status | Published - 2016 |
| Externally published | Yes |
| Event | 2016 Global Marketing Conference (GMC) - Hong Kong, China Duration: 21 Jul 2016 → 24 Jul 2016 |
Conference
| Conference | 2016 Global Marketing Conference (GMC) |
|---|---|
| Country/Territory | China |
| City | Hong Kong |
| Period | 21.07.2016 → 24.07.2016 |
Activities
- 1 Oral presentation
-
“We’re sorry!” Effects of online complaint handling on observers’ attitudes
Weitzl, W. J. (Speaker), Wolfsteiner, E. (Speaker) & Hutzinger, C. (Speaker)
21 Jul 2016 → 24 Jul 2016Activity: Talk or presentation › Oral presentation