TY - GEN
T1 - Tourism in the Metaverse
T2 - 2nd International Conference on Mobile and Ubiquitous Multimedia, Proceedings of MUM 2023
AU - Gallist, Nils
AU - Hagler, Juergen
N1 - Publisher Copyright:
© 2023 Owner/Author.
PY - 2023/12/3
Y1 - 2023/12/3
N2 - This demo paper explores a possible way to construct a commercially viable 3D metaverse world, utilizing field studies and discusses tests to create a vibrant, user-attractive digital twin of a touristic city. A popular Austrian downtown will be digitally reimagined and integrated into the metaverse as a foundational case study. The creation of this digital double offers substantial potential for companies aiming to establish a metaverse presence, enabling local businesses to deliver an immersive, interactive customer experience through a virtual exploration of its streets and shops. Incorporating interactive elements, such as virtual shops, info points, and collectibles where users can explore and purchase products, is vital. This approach, providing an accurate, immersive, and interactive digital replica, facilitates a compelling user journey, encourages repeat visits, and offers businesses an effective means to engage customers in a richly interactive experience.
AB - This demo paper explores a possible way to construct a commercially viable 3D metaverse world, utilizing field studies and discusses tests to create a vibrant, user-attractive digital twin of a touristic city. A popular Austrian downtown will be digitally reimagined and integrated into the metaverse as a foundational case study. The creation of this digital double offers substantial potential for companies aiming to establish a metaverse presence, enabling local businesses to deliver an immersive, interactive customer experience through a virtual exploration of its streets and shops. Incorporating interactive elements, such as virtual shops, info points, and collectibles where users can explore and purchase products, is vital. This approach, providing an accurate, immersive, and interactive digital replica, facilitates a compelling user journey, encourages repeat visits, and offers businesses an effective means to engage customers in a richly interactive experience.
KW - Digital Tourism
KW - Digital Twin
KW - Metaverse
KW - Social Virtual Reality
UR - http://www.scopus.com/inward/record.url?scp=85180127428&partnerID=8YFLogxK
U2 - 10.1145/3626705.3631880
DO - 10.1145/3626705.3631880
M3 - Conference contribution
AN - SCOPUS:85180127428
T3 - ACM International Conference Proceeding Series
SP - 562
EP - 564
BT - Proceedings of MUM 2023 - The 22nd International Conference on Mobile and Ubiquitous Multimedia
A2 - Michahelles, Florian
A2 - Knierim, Pascal
A2 - Hakkila, Jonna
PB - Association for Computing Machinery
Y2 - 3 December 2023 through 6 December 2023
ER -