The Power of Words: Investigating the Effects of Webcare Framing on Online Complaint Bystanders

Wolfgang Jonas Weitzl, Clemens Hutzinger, Udo Wagner, Robert Zimmermann

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Original languageEnglish
Title of host publicationBook of Abstracts of the 5th International Colloquium on Corporate Branding, Identity, Image and Reputation
Place of PublicationLondon
Pages17
Number of pages1
Publication statusPublished - 2023
Event5th International Colloquium on Corporate Branding, Identity, Image and Reputation (COBIIR) - Middlesex University, London, United Kingdom
Duration: 21 Sept 202323 Sept 2023
https://cobiir.co.uk/

Conference

Conference5th International Colloquium on Corporate Branding, Identity, Image and Reputation (COBIIR)
Country/TerritoryUnited Kingdom
CityLondon
Period21.09.202323.09.2023
Internet address

Keywords

  • Complaining
  • Service recovery
  • Framing

Cite this