@inproceedings{114f2d04eec44665b221366498cf0013,
title = "The Effect of Bystanders{\textquoteright} Virtual Presence on Service Recovery via Social Media – A Cross-Cultural Perspective",
keywords = "Service recovery, Service failure, Webcare, Online bystanders, Virtual presence, Social influence, Social media, Online complaining, Complaints",
author = "Sanchayan Sengupta and Weitzl, {Wolfgang Jonas}",
year = "2023",
language = "Englisch (Amerika)",
booktitle = "Book of Abstracts of the 2023 Academy of Marketing Science World Marketing Congress",
publisher = "Academy of Marketing Science",
note = "2023 Academy of Marketing Science (AMS) World Marketing Congress ; Conference date: 11-07-2023 Through 14-07-2023",
}
