Reviewing the Influence of Aging in Consumer Behaviour: Can we Learn From Demography?

Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review

Original language	English
Title of host publication	Proceedings of the 2015 ANZMAC Main Conference
Publisher	Australian and New Zealand Marketing Academy
Pages	814-814
Publication status	Published - 2015
Externally published	Yes
Event	ANZMAC 2015 - Sydney, Australia Duration: 30 Nov 2015 → 2 Dec 2015

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Reviewing the Influence of Aging in Consumer Behaviour: Can we Learn From Demography?
Zniva, R. (Speaker), Weiss, D. (Speaker), Weitzl, W. J. (Speaker) & Salzberger, T. (Speaker)
30 Nov 2015 → 2 Dec 2015
Activity: Talk or presentation › Oral presentation

@inproceedings{366b73fefe174de4812d094efc6a62e7,

title = "Reviewing the Influence of Aging in Consumer Behaviour: Can we Learn From Demography?",

author = "Robert Zniva and Daniela Weiss and Weitzl, \{Wolfgang Jonas\} and Thomas Salzberger",

year = "2015",

language = "English",

pages = " 814--814",

booktitle = "Proceedings of the 2015 ANZMAC Main Conference",