Prozessmodell des integrierten Innovations- und Produktmanagements

Translated title of the contribution: Innovation- and Product Management: An Integrated Process Model

Research output: Chapter in Book/Report/Conference proceedingsChapter

Translated title of the contributionInnovation- and Product Management: An Integrated Process Model
Original languageGerman
Title of host publicationPraxisorientiertes Innovations- und Produktmanagement
PublisherGeorg Thieme Verlag KG Stuttgart
Pages17-30
Publication statusPublished - 2008

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