Proximity and micro-enterprise manager's ethics:A french empirical study of responsible business attitudes

This research article analyses the influence of micro-enterprise (ME) managers'perception of their relationship to their environment on the nature of their ethics.We carried out a survey with the head managers of 125 French MEs, providing a large set of primary data. Two types of variables were defined: (1) variables related to the nature and intensity of the relationships between ME managers and their social environment, and (2) variables related to the ethical framework that the managers used. The results of univariate and bivariate analyses show significant statistical relationships between the variables that indicated perceived embeddedness in the community and ethical variables. This result underlines the idea that "communities of ethics" may have an important influence in MEs.