@article{9f980e12e18749adb301a6db1ebf045c,
title = "New Service Development in German and Austrian Health Care: Bringing e-Health Services into the market",
keywords = "E-health, New service development, Efficient consumer responses, Marketing mix, Modular design, Service provider, E-health, New service development, Efficient consumer responses, Marketing mix, Modular design, Service provider",
author = "Johannes Kriegel and Patricia Mallory and Stephanie Schmitt-Rueth and Bernhard G{\"u}ntert",
year = "2013",
month = feb,
doi = "10.1179/2047971913Y.0000000034",
language = "English",
volume = "6",
pages = "77--86",
journal = "International Journal of Healthcare Management",
issn = "2047-9719",
publisher = "Maney Publishing",
number = "2",
}