New Aspects of Customer Retention

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Original languageEnglish
Title of host publicationProceedings ICRM 2006
Publication statusPublished - 2006
Event14th International Colloquium in Relationship Marketing - Leipzig, Germany
Duration: 12 Sep 200615 Sep 2006

Conference

Conference14th International Colloquium in Relationship Marketing
CountryGermany
CityLeipzig
Period12.09.200615.09.2006

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