Translated title of the contribution | Cost reduction in the purchase of marketing related services |
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Original language | German |
Pages (from-to) | 50-53 |
Journal | ENERGIEWIRTSCHAFTLICHE TAGESFRAGEN |
Volume | 61 |
Issue number | 9 |
Publication status | Published - Sept 2011 |
Kostenreduktion in der Beschaffung von externen Marketing- und Kommunikationsleistungen
Sebastian Martin, Fritz Mühlethaler
Research output: Contribution to journal › Article