Internationalizing sales research: Current status, opportunities, and challenges

Nikolaos Panagopoulos, Nick Lee, Ellen Pullins, George Avlonitis, Pascal Brassier, Paolo Guenzi, Anna Humenberger, Piotr Kwiatek, Terry Loe, Elina Oksanen-Ylikoski, Robert Peterson, Beth Rogers, Dan Weilbaker

Research output: Contribution to journalReview articlepeer-review

48 Citations (Scopus)

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Social Sciences

Economics, Econometrics and Finance