Intensive WOM behaviour in the healthcare sector – the case of an Austrian hospital’s Facebook site

Research output: Chapter in Book/Report/Conference proceedings › Conference contribution

Original language	English
Title of host publication	Proceedings of the XXIII IRSPM Annual Conference 2019
Pages	1-27
Publication status	Published - 2019
Event	23rd International Research Society for Public Management Conference - Wellington, Australia Duration: 15 Apr 2019 → 18 Apr 2019

Conference	23rd International Research Society for Public Management Conference
Country/Territory	Australia
City	Wellington
Period	15.04.2019 → 18.04.2019

Cite this

@inproceedings{54d120a491c84561afc1abbea2177649,

title = "Intensive WOM behaviour in the healthcare sector – the case of an Austrian hospital{\textquoteright}s Facebook site",

author = "Sebastian Martin and Birgit Gr{\"u}b",

year = "2019",

language = "English",

pages = "1--27",

booktitle = "Proceedings of the XXIII IRSPM Annual Conference 2019",

note = " 23rd International Research Society for Public Management Conference ; Conference date: 15-04-2019 Through 18-04-2019",

}

TY - GEN

T1 - Intensive WOM behaviour in the healthcare sector – the case of an Austrian hospital’s Facebook site

AU - Martin, Sebastian

AU - Grüb, Birgit

PY - 2019

Y1 - 2019

M3 - Conference contribution

SP - 1

EP - 27

BT - Proceedings of the XXIII IRSPM Annual Conference 2019

T2 - 23rd International Research Society for Public Management Conference

Y2 - 15 April 2019 through 18 April 2019

ER -