Implementing Corporate Foresight in the retail sector – The SCORE Initiative as a trend monitoring approach for environmental uncertainty reduction

Andrea Massimiani; Oliver Schauer; Patrick Brandtner

Implementing Corporate Foresight in the retail sector – The SCORE Initiative as a trend monitoring approach for environmental uncertainty reduction

Andrea Massimiani, Oliver Schauer, Patrick Brandtner

Research output: Contribution to conference › Abstract › peer-review

Translated title of the contribution	Implementierung von Corporate Foresight im Einzelhandel - Die SCORE-Initiative als Trendmonitoring-Ansatz zur Reduzierung von Umweltunsicherheiten
Original language	English
Publication status	Published - 7 Jun 2021
Event	28th IPDMC: Innovation and Product Development Management Conference - Online Duration: 6 Jun 2021 → 8 Jun 2021 https://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1492%20

Conference

Conference	28th IPDMC: Innovation and Product Development Management Conference
Abbreviated title	28th IPDMC
Period	06.06.2021 → 08.06.2021
Internet address	https://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1492%20

Cite this

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title = "Implementing Corporate Foresight in the retail sector – The SCORE Initiative as a trend monitoring approach for environmental uncertainty reduction",

author = "Andrea Massimiani and Oliver Schauer and Patrick Brandtner",

year = "2021",

month = jun,

day = "7",

language = "English",

note = "28th IPDMC: Innovation and Product Development Management Conference ; Conference date: 06-06-2021 Through 08-06-2021",

url = "https://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1492%20",

}

Implementing Corporate Foresight in the retail sector – The SCORE Initiative as a trend monitoring approach for environmental uncertainty reduction. / Massimiani, Andrea ; Schauer, Oliver ; Brandtner, Patrick.
2021. Abstract from 28th IPDMC: Innovation and Product Development Management Conference.

Research output: Contribution to conference › Abstract › peer-review

TY - CONF

T1 - Implementing Corporate Foresight in the retail sector – The SCORE Initiative as a trend monitoring approach for environmental uncertainty reduction

AU - Massimiani, Andrea

AU - Schauer, Oliver

AU - Brandtner, Patrick

PY - 2021/6/7

Y1 - 2021/6/7

M3 - Abstract

T2 - 28th IPDMC: Innovation and Product Development Management Conference

Y2 - 6 June 2021 through 8 June 2021

ER -