| Translated title of the contribution | How a Salesperson’s Empathy impacts Buyer Satisfaction ‐ the moderating Role of Emotions. |
|---|---|
| Original language | English |
| Title of host publication | American Marketing Association |
| Publication status | Published - 2 Jun 2022 |
How a Salesperson’s Empathy impacts Buyer Satisfaction ‐ the moderating Role of Emotions.
Ilona Pezenka, Andreas Zehetner
Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review