GENERATION Z'S EXPECTATIONS OF THEIR FUTURE LEADERS: A CROSS-CULTURAL PERSPECTIVE WITH IMPLICATIONS FOR MARKETERS

Research output: Contribution to conference › Poster › peer-review

Original language	English
Publication status	Published - 2022
Event	2022 AMA Summer Academic Conference: Light in the Darkness: Marketing’s Role in Driving Positive Change - Chicago, United States Duration: 12 Aug 2022 → 14 Aug 2022 https://www.ama.org/2022-ama-summer-academic-conference-call-for-papers/

Conference	2022 AMA Summer Academic Conference
Country/Territory	United States
City	Chicago
Period	12.08.2022 → 14.08.2022
Internet address	https://www.ama.org/2022-ama-summer-academic-conference-call-for-papers/

Cite this

@conference{9e248345ee524ec19e4e96f383db9ecd,

title = "GENERATION Z'S EXPECTATIONS OF THEIR FUTURE LEADERS: A CROSS-CULTURAL PERSPECTIVE WITH IMPLICATIONS FOR MARKETERS",

author = "Daniela Zehetner-Hirtenlehner and Andreas Zehetner and Tetyana Lepeyko and Tetyana Blyznyuk",

year = "2022",

language = "English",

note = "2022 AMA Summer Academic Conference ; Conference date: 12-08-2022 Through 14-08-2022",

url = "https://www.ama.org/2022-ama-summer-academic-conference-call-for-papers/",

}