Abstract
Within the field of cargo transport and mono- and multimodal transport in general and in
particular the rail processes have so far contributed rather insignificantly to the reduction of
road traffic volume. This is the result of limited capacities concerning terminals, the necessity
of special reloading devices entailing high investment costs and time losses handling the
cargo, as well as wide-spread scepticism regarding adherence to delivery dates, traceability
of consignments and flexibility of intermodal transport. In short, to solve these problems
innovative and market-oriented solutions are needed. One possible approach is using the
business model as an analysis-tool. There is the need of systematic and scientific
exploration which potentials and advantages innovative business model solutions provide.
Compared to monomodal chains on the road the mono- and multimodal processes in rail
freight transport are much more complex and risky. Therefore it is a difficult challenge for
organizations to design and implement the complex construct of business model correctly
and thus successfully. The research project is based on the assumption, that successful
business model innovations in sustainable transport provide positive effects on the modal
split and contribute significantly to the sustainable optimization of the overall traffic system.
| Original language | English |
|---|---|
| Title of host publication | Irish Transport Research Network |
| Publication status | Published - 2011 |
| Event | Irish Transport Research Network Annual Conference 2011 - Cork, Ireland Duration: 31 Aug 2011 → 1 Sept 2011 http://www.itrn.ie |
Conference
| Conference | Irish Transport Research Network Annual Conference 2011 |
|---|---|
| Country/Territory | Ireland |
| City | Cork |
| Period | 31.08.2011 → 01.09.2011 |
| Internet address |