Emotions in Organizational Buying Behaviour – a Qualitative Empirical Investigation in Austria

Andreas Zehetner, Corinna Engelhardt-Nowitzki, Barbara Ehrenstorfer, Jörg Kraigher-Krainer

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Original languageEnglish
Title of host publicationSelected Papers of the 1st International Conference on Value Chain Management
PublisherPhysica-Verlag
Pages207-229
ISBN (Print)978-3-7908-2746-0
Publication statusPublished - 2011
EventValue Chain Management (VCM) Conference - Steyr, Austria
Duration: 4 May 20115 May 2011
http://www.vcm-conference.com

Conference

ConferenceValue Chain Management (VCM) Conference
Country/TerritoryAustria
CitySteyr
Period04.05.201105.05.2011
Internet address

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