Emotions in Organizational Buying Behaviour: a Qualitative Empirical Investigation in Austria

Andreas Zehetner, Corinna Engelhardt-Nowitzki, Barbara Ehrenstorfer, Jörg Kraigher-Krainer

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Original languageEnglish
Title of host publicationProceedings - 1st International Conference on Value Chain Management Steyr 2011
PublisherShaker Verlag
Pages345-368
ISBN (Print)978-3-8440-0041-2
Publication statusPublished - 2011
EventValue Chain Management (VCM) Conference - Steyr, Austria
Duration: 4 May 20115 May 2011
http://www.vcm-conference.com

Conference

ConferenceValue Chain Management (VCM) Conference
Country/TerritoryAustria
CitySteyr
Period04.05.201105.05.2011
Internet address

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