Digital Transformation of Supply Chain Management - Challenges and Strategies for Successfully Implementing Data Analytics in Practice

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Abstract

Digital transformation has been a crucial endeavor for businesses for many years, with Supply Chain Management (SCM) standing out as an area with significant potential for enhancement through new technologies. Data Analytics (DA), in particular, presents numerous opportunities in this context. Nonetheless, the adoption of data-driven decision-making in SCM remains a challenge for many practitioners. This research paper conducts a thorough investigation into the obstacles encountered when integrating Data Analytics into SCM practices. Utilizing a qualitative research approach, the study gathers comprehensive insights from expert interviews, shedding light on the practical challenges organizations face in their digital transformation journeys. Drawing from the empirical evidence obtained through expert discussions and an extensive review of relevant literature, this paper offers both expert-recommended and theoretically grounded strategies to overcome the barriers to digital transformation in SCM. In total. seven key challenge areas are identified, such as issues with data integration and quality, organizational resistance to change, skills shortages among employees, and concerns about the opacity of AI systems and the trustworthiness of their outputs. The paper presents 22 specific recommendation strategies for the successful deployment of Data Analytics in SCM, including the use of explainable AI to enhance trust in analysis outcomes, showcasing successful internal and employee-centric use cases, establishing a Data Analytics function in a centralized, decentralized, or hybrid format, and creating a central role for data governance. By providing actionable strategies, this paper enriches the current knowledge base, aiding practitioners in overcoming digital transformation challenges and maximizing the benefits of Data Analytics in improving SCM efficiency and digitally transforming supply chains.

Original languageEnglish
Title of host publicationICEEG 2024 - 2024 8th International Conference on E-Commerce, E-Business, and E-Government
PublisherAssociation for Computing Machinery
Pages36-42
Number of pages7
ISBN (Electronic)9798400717659
DOIs
Publication statusPublished - 28 May 2024
Event8th International Conference on E-Commerce, E-Business, and E-Government, ICEEG 2024 - Virtual, Online, United Arab Emirates
Duration: 28 May 202430 May 2024

Publication series

NameACM International Conference Proceeding Series

Conference

Conference8th International Conference on E-Commerce, E-Business, and E-Government, ICEEG 2024
Country/TerritoryUnited Arab Emirates
CityVirtual, Online
Period28.05.202430.05.2024

Keywords

  • Best Practices
  • Data Analytics
  • Data Literacy
  • Digital Transformation
  • Expert Interviews
  • Supply Chain Management

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