Digital is not always better – B2B customer experience in the machinery construction industry

Christopher Korntner-Kanitz, Marlene Landershammer, Michael Schade

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Original languageGerman (Austria)
Title of host publicationEMAC Annual Conference 2023 – University of Southern Denmark
Publication statusPublished - 25 May 2023

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