CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Pavel Strach; Sophie Wiesinger; Margarethe Überwimmer

CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Pavel Strach, Sophie Wiesinger, Margarethe Überwimmer

Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review

Abstract

The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

Original language	English
Title of host publication	Book of Abstracts: 2ND AIB CEE - Chapter Conference
Publisher	Warsaw School of Economics
ISBN (Print)	978–83-8030-019–4
Publication status	Published - 2015
Event	2nd AIB CEE - Chapter Conference - Warsaw, Poland Duration: 17 Sept 2015 → 19 Sept 2015 http://warsaw.aib-cee-conference.com/

Conference

Conference	2nd AIB CEE - Chapter Conference
Country/Territory	Poland
City	Warsaw
Period	17.09.2015 → 19.09.2015
Internet address	http://warsaw.aib-cee-conference.com/

Keywords

internationalisation
foreign market entry
Uppsala model
barometer study
Austria
Central and Eastern Europe

Cite this

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title = "CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience",

abstract = "The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.",

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year = "2015",

language = "English",

isbn = "978–83-8030-019–4",

booktitle = "Book of Abstracts: 2ND AIB CEE - Chapter Conference",

publisher = "Warsaw School of Economics",

note = "2nd AIB CEE - Chapter Conference ; Conference date: 17-09-2015 Through 19-09-2015",

url = "http://warsaw.aib-cee-conference.com/",

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T1 - CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

AU - Strach, Pavel

AU - Wiesinger, Sophie

AU - Überwimmer, Margarethe

PY - 2015

Y1 - 2015

N2 - The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

AB - The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

KW - internationalisation

KW - foreign market entry

KW - Uppsala model

KW - barometer study

KW - Austria

KW - Central and Eastern Europe

KW - internationalisation

KW - foreign market entry

KW - Uppsala model

KW - barometer study

KW - Austria

KW - Central and Eastern Europe

UR - https://www.researchgate.net/profile/Jozsef_Poor/publication/305502312_E-learning_in_Management_-_Focus_on_Hungary_Serbia_and_Slovakia/links/5c2ccd3f299bf12be3a839db/E-learning-in-Management-Focus-on-Hungary-Serbia-and-Slovakia.pdf#page=41

M3 - Conference contribution

SN - 978–83-8030-019–4

BT - Book of Abstracts: 2ND AIB CEE - Chapter Conference

PB - Warsaw School of Economics

T2 - 2nd AIB CEE - Chapter Conference

Y2 - 17 September 2015 through 19 September 2015

ER -

CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Abstract

Conference

Keywords

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