Attitude, loyalty, trust and customer satisfaction: A necessary consolidation of important customer retention constructs

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

Translated title of the contributionAttitude, loyalty, trust and customer satisfaction: A necessary consolidation of important customer retention constructs
Original languageGerman
Title of host publicationProceedings RM Summit
Publication statusPublished - 1999
EventEngineering Education Symposium - Istanbul, Turkey
Duration: 20 Sep 199924 Sep 1999

Conference

ConferenceEngineering Education Symposium
CountryTurkey
CityIstanbul
Period20.09.199924.09.1999

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