AAL Service Development Loom-From the Idea to a Marketable Business Model

Johannes Kriegel, Klemens Auinger

Research output: Chapter in Book/Report/Conference proceedingsConference contributionpeer-review

6 Citations (Scopus)

Abstract

The Ambient Assisted Living (AAL) market is still in an early stage of development. Previous approaches of comprehensive AAL services are mostly supply-side driven and focused on hardware and software. Usually this type of AAL solutions does not lead to a sustainable success on the market. Research and development increasingly focuses on demand and customer requirements in addition to the social and legal framework. The question is: How can a systematic performance measurement strategy along a service development process support the market-ready design of a concrete business model for AAL service? Within the EU funded research project DALIA (Assistant for Daily Life Activities at Home) an iterative service development process uses an adapted Osterwalder business model canvas. The application of a performance measurement index (PMI) to support the process has been developed and tested. Development of an iterative service development model using a supporting PMI. The PMI framework is developed throughout the engineering of a virtual assistant (AVATAR) as a modular interface to connect informal carers with necessary and useful services. Future research should seek to ensure that the PMI enables meaningful transparency regarding targeting (e.g. innovative AAL service), design (e.g. functional hybrid AAL service) and implementation (e.g. marketable AAL support services). To this end, a further reference to further testing practices is required. The aim must be to develop a weighted PMI in the context of further research, which supports both the service engineering and the subsequent service management process.

Original languageEnglish
Title of host publicationeHealth 2015 - Health Informatics Meets eHealth
Subtitle of host publicationInnovative Health Perspectives: Personalized Health
EditorsElske Ammenwerth, Alexander Horbst, Dieter Hayn, Gunter Schreier
Pages125-133
Number of pages9
ISBN (Electronic)9781614995234
DOIs
Publication statusPublished - 2015
EventeHealth2015 - Wien, Austria
Duration: 18 Jun 201519 Jun 2015

Publication series

NameStudies in Health Technology and Informatics
Volume212
ISSN (Print)0926-9630
ISSN (Electronic)1879-8365

Conference

ConferenceeHealth2015
CountryAustria
CityWien
Period18.06.201519.06.2015

Keywords

  • ambient assisted living
  • avatar
  • business model
  • home care
  • informal care
  • new service development

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