Project Details
Description
LISA aims to train a new generation of ‘work-ready’ university students for the world of sales professions, which is currently experiencing a ‘talent crisis’: the most sought-after professions in the world of work are the new sales staff, such as inside sales. Despite the increased interest in these area, there is still a lack of education and training for this new form.
The project therefore aims to address the following aspects:
1) Creation of a training course for universities with 5 ECTS
2) creating employment opportunities for recent graduates
3) enhancing university education programs to meet the needs of these new professions
4) provide refresher training for salespeople
This project is co-funded under the Erasmus+ Strategic Partnership for Higher Education (2023-1-IT02-KA220-HED-0016115).
The project therefore aims to address the following aspects:
1) Creation of a training course for universities with 5 ECTS
2) creating employment opportunities for recent graduates
3) enhancing university education programs to meet the needs of these new professions
4) provide refresher training for salespeople
This project is co-funded under the Erasmus+ Strategic Partnership for Higher Education (2023-1-IT02-KA220-HED-0016115).
| Short title | LISA |
|---|---|
| Status | Finished |
| Effective start/end date | 01.11.2023 → 31.10.2025 |
UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This project contributes towards the following SDG(s):
-
SDG 4 Quality Education -
SDG 9 Industry, Innovation, and Infrastructure
Fingerprint
Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.
Research output
- 1 Conference contribution
-
Navigating the Terrain of Inside Sales: An Explorative Study on Job Requirements in European Job Advertisements
Burgdorff Jensen, K., Brunn, C., Severini, S., Cardinali, S., Stadlmann, C., Holzinger, A., Hautamäki, P., Pietrzykowski, M. & Airaksinen-Aminoff, P., Jun 2024, Proceedings of the Global Sales Science Institute Annual Conference: Faster, Higher, Stronger, and Together.Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review