Research output per year
Research output per year
Search results
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2021
Identifying Sales-Influencing Touchpoints along the Omnichannel Customer Journey
Zimmermann, R., Weitzl, W. & Auinger, A., 2021, In: Procedia Computer Science. 196, p. 52-60 9 p.Research output: Contribution to journal › Conference article › peer-review
Open Access5 Citations (Scopus) -
Managerial and Departmental Differences in the Perceived Influence of Brand-Owned Touchpoints on Brand Perception: Case Study
Zimmermann, R. & Auinger, A., 23 Feb 2021, In: Procedia Computer Science. 181, p. 157-165 9 p.Research output: Contribution to journal › Conference article › peer-review
Open Access3 Citations (Scopus) -
2013
MashUps for e-Learning 2.0 simple Personal Learning Environments (PLE) for frequent computer users
Auinger, A., Nedbal, D., Holzinger, A., Scerbakov, N. & Ebner, M., 2013, In: WIT Transactions on Engineering Sciences. 80, p. 649-661 13 p.Research output: Contribution to journal › Conference article › peer-review