Projects per year
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Dive into the research topics where Andreas Auinger is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Projects
- 6 Finished
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QSemIDM - Qualification seminar "Industrial Data Manager"
Stieninger, M. C., Nedbal, D., Auinger, A. & Wetzlinger, W.
FFG R&D Competences for Industry Qualification seminars
01.12.2020 → 30.11.2021
Project: Research Project
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PERFORM - Pioneering the Digital Future for Omnichannel Retail Managers
Auinger, A., Stüger, A., Obermayr, M., Wetzlinger, W. & Zimmermann, R.
01.01.2018 → 31.12.2021
Project: Research Project
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Doktoratsprogramm Digital Business International - PhD-Programme Digital Business International
Auinger, A. & Stieninger, M. C.
01.08.2015 → 31.12.2019
Project: Research Project
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BF-Innofront 2.0 - Innofront 2.0
Auinger, A., Gaubinger, K. & Brandtner, P.
01.10.2011 → 30.09.2013
Project: Research Project
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Developing a conversion rate optimization framework for digital retailers—case study
Zimmermann, R. & Auinger, A., 2022, (Accepted/In press) In: Journal of Marketing Analytics.Research output: Contribution to journal › Article › peer-review
Open Access -
Consumers Prefer Abstract Design in Digital Signage: An Application of Fuzzy-Trace Theory in NeuroIS
Nissen, A., Obermeier, G., Gier, N. R., Schütte, R. & Auinger, A., 2021, Information Systems and Neuroscience - NeuroIS Retreat, 2021. Davis, F. D., Riedl, R., vom Brocke, J., Léger, P-M., Randolph, A. B. & Müller-Putz, G. (eds.). Springer, p. 148-161 14 p. (Lecture Notes in Information Systems and Organisation; vol. 52 LNISO).Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review
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Identifying Sales-Influencing Touchpoints along the Omnichannel Customer Journey
Zimmermann, R., Weitzl, W. & Auinger, A., 2021, In: Procedia Computer Science. 196, p. 52-60 9 p.Research output: Contribution to journal › Conference article › peer-review
Open Access1 Citation (Scopus) -
Information Technology as Enabler of Transparency in Food Supply Chains - An Empirical Study
Zimmermann, R., Wetzlinger, W., Mayer, M., Obermeier, G. & Auinger, A., 2021, HCI in Business, Government and Organizations - 8th International Conference, HCIBGO 2021, Held as Part of the 23rd HCI International Conference, HCII 2021, Proceedings. Nah, F. F-H. & Siau, K. (eds.). Springer, p. 307-323 17 p. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); vol. 12783 LNCS).Research output: Chapter in Book/Report/Conference proceedings › Conference contribution › peer-review
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Managerial and Departmental Differences in the Perceived Influence of Brand-Owned Touchpoints on Brand Perception: Case Study
Zimmermann, R. & Auinger, A., 23 Feb 2021, In: Procedia Computer Science. 181, p. 157-165 9 p.Research output: Contribution to journal › Conference article › peer-review
Open Access2 Citations (Scopus)
Prizes
Activities
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Presentation of Habilitation: On the Relevance of Human‐Computer Interaction (HCI) Research in Business Informatics
Andreas Auinger (Speaker)
26 Mar 2021Activity: Talk or presentation › Oral presentation
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Innovation Value Instiute, Maynooth University (External organisation)
Andreas Auinger (Chair)
2021 → …Activity: Membership › Membership of committee
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Customer Journey und Touchpoints im Omnichannel Commerce – Wie gut kennen wir unsere Kunden?
Andreas Auinger (Speaker)
16 Nov 2020Activity: Talk or presentation › Oral presentation
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Prohibiting Bring Your Own Device (BYOD) in Companies: Effectiveness and Efficiency vs. Satisfaction
Andreas Auinger (Speaker)
26 Jul 2019Activity: Talk or presentation › Oral presentation
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Next Generation Retail - digital Technologies revolutionize the Retail Sector
Andreas Auinger (Speaker)
23 Oct 2019Activity: Talk or presentation › Oral presentation