First-year sales students' discontent and their suggestions for improvement: A qualitative investigation based on cognitive dissonance theory

Andreas Zehetner; Silvio Cardinali; Daniela Zehetner-Hirtenlehner

First-year sales students' discontent and their suggestions for improvement: A qualitative investigation based on cognitive dissonance theory

Andreas Zehetner
, Silvio Cardinali
, Daniela Zehetner-Hirtenlehner

Publikation: Beitrag in Buch/Bericht/Tagungsband › Konferenzbeitrag › Begutachtung

Originalsprache	Englisch
Titel	10th ICCMI International Conference on Contemporary Marketing Issues
Publikationsstatus	Veröffentlicht - 2022

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@inproceedings{1b8ff53978eb48929facfe9602bc11a5,

title = "First-year sales students' discontent and their suggestions for improvement: A qualitative investigation based on cognitive dissonance theory",

author = "Andreas Zehetner and Silvio Cardinali and Daniela Zehetner-Hirtenlehner",

year = "2022",

language = "English",

booktitle = "10th ICCMI International Conference on Contemporary Marketing Issues",

}

First-year sales students' discontent and their suggestions for improvement: A qualitative investigation based on cognitive dissonance theory. / Zehetner, Andreas; Cardinali, Silvio; Zehetner-Hirtenlehner, Daniela.
10th ICCMI International Conference on Contemporary Marketing Issues. 2022.

Publikation: Beitrag in Buch/Bericht/Tagungsband › Konferenzbeitrag › Begutachtung