Abstract
Focus on value-added services has become a foundation for successful companies on business-to-Business makrets. Key elements of successful industrial Solutions and services are first uncovered throught a systematic literature review and followed by an exploratory study, which is based on 15 semi-structured interviews with executives of successful industrial companies in Upper Austria.
| Originalsprache | Englisch |
|---|---|
| Titel | Establishing Core Dimensions of Industrial Service Excellence |
| Herausgeber (Verlag) | Podnikovohospodarska fakulta so sidlom v Kosiciach, EKonomicka univerzita v Bratislave |
| Seiten | 39-44 |
| ISBN (Print) | 978-80-225-2982-1 |
| Publikationsstatus | Veröffentlicht - 2014 |
| Veranstaltung | 2nd international scientific conference "Marketing management, trade, and social aspects of business" - Kosice, Slowakei Dauer: 23 Okt. 2014 → 24 Okt. 2014 |
Konferenz
| Konferenz | 2nd international scientific conference "Marketing management, trade, and social aspects of business" |
|---|---|
| Land/Gebiet | Slowakei |
| Ort | Kosice |
| Zeitraum | 23.10.2014 → 24.10.2014 |
Schlagwörter
- Industrial services
- industrial solutions
- b2b marketing
- service excellence
- exploratory study
UN SDGs
Dieser Output leistet einen Beitrag zu folgendem(n) Ziel(en) für nachhaltige Entwicklung
