Abstract
The key research question of the study is how the objects of business relationships relate
to their properties in contemporary business. Regarding rich achievements in research on B2BR,
we explore the possibilities of integrating different research streams into a comprehensive picture
of the benefits obtained by companies due to B2BR. In essence, we take a step to deliver the
ontology of contemporary B2BR by analyzing, classifying, and integrating the knowledge on
them. This study is philosophically rooted in ontology and methodologically in meta-research. It
applies artificial intelligence (AI) to review over 2000 studies published on B2BR so far
to their properties in contemporary business. Regarding rich achievements in research on B2BR,
we explore the possibilities of integrating different research streams into a comprehensive picture
of the benefits obtained by companies due to B2BR. In essence, we take a step to deliver the
ontology of contemporary B2BR by analyzing, classifying, and integrating the knowledge on
them. This study is philosophically rooted in ontology and methodologically in meta-research. It
applies artificial intelligence (AI) to review over 2000 studies published on B2BR so far
Originalsprache | Englisch |
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Titel | Abstracts of the CBIM 2024 International Conference |
Seiten | 51 |
Seitenumfang | 55 |
Publikationsstatus | Veröffentlicht - Juni 2024 |