CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Pavel Strach; Sophie Wiesinger; Margarethe Überwimmer

CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Pavel Strach, Sophie Wiesinger, Margarethe Überwimmer

Publikation: Beitrag in Buch/Bericht/Tagungsband › Konferenzbeitrag › Begutachtung

Abstract

The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

Originalsprache	Englisch
Titel	Book of Abstracts: 2ND AIB CEE - Chapter Conference
Herausgeber (Verlag)	Warsaw School of Economics
ISBN (Print)	978–83-8030-019–4
Publikationsstatus	Veröffentlicht - 2015
Veranstaltung	2nd AIB CEE - Chapter Conference - Warsaw, Polen Dauer: 17 Sep. 2015 → 19 Sep. 2015 http://warsaw.aib-cee-conference.com/

Konferenz

Konferenz	2nd AIB CEE - Chapter Conference
Land/Gebiet	Polen
Ort	Warsaw
Zeitraum	17.09.2015 → 19.09.2015
Internetadresse	http://warsaw.aib-cee-conference.com/

Schlagwörter

internationalisation
foreign market entry
Uppsala model
barometer study
Austria
Central and Eastern Europe

Andere Dateien und Links

https://www.researchgate.net/profile/Jozsef_Poor/publication/305502312_E-learning_in_Management_-_Focus_on_Hungary_Serbia_and_Slovakia/links/5c2ccd3f299bf12be3a839db/E-learning-in-Management-Focus-on-Hungary-Serbia-and-Slovakia.pdf#page=41

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title = "CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience",

abstract = "The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.",

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year = "2015",

language = "English",

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booktitle = "Book of Abstracts: 2ND AIB CEE - Chapter Conference",

publisher = "Warsaw School of Economics",

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AU - Strach, Pavel

AU - Wiesinger, Sophie

AU - Überwimmer, Margarethe

PY - 2015

Y1 - 2015

N2 - The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

AB - The paper builds on findings from the 2013 barometer study among 244 Austrian SMEs. The analysis reveals that the early experience gained from Visegrad countries affects entry modes, to which Austrian companies gravitate when entering other Central and Eastern European markets. With gradual early Visegrad experience, the companies are more likely to deploy serious resources in the region of CEE and set up their own subsidiaries.

KW - internationalisation

KW - foreign market entry

KW - Uppsala model

KW - barometer study

KW - Austria

KW - Central and Eastern Europe

KW - internationalisation

KW - foreign market entry

KW - Uppsala model

KW - barometer study

KW - Austria

KW - Central and Eastern Europe

UR - https://www.researchgate.net/profile/Jozsef_Poor/publication/305502312_E-learning_in_Management_-_Focus_on_Hungary_Serbia_and_Slovakia/links/5c2ccd3f299bf12be3a839db/E-learning-in-Management-Focus-on-Hungary-Serbia-and-Slovakia.pdf#page=41

M3 - Conference contribution

SN - 978–83-8030-019–4

BT - Book of Abstracts: 2ND AIB CEE - Chapter Conference

PB - Warsaw School of Economics

T2 - 2nd AIB CEE - Chapter Conference

Y2 - 17 September 2015 through 19 September 2015

ER -

CEE Internationalisation of Austrian SMEs: Following the Uppsala Model After Gaining Visegrad Experience

Abstract

Konferenz

Schlagwörter

Andere Dateien und Links

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