Publikationen pro Jahr
Publikationen pro Jahr
- 17 Ergebnisse
Suchergebnisse
-
2024
I am ashamed of my brand-self! Consumer-brand identification as a moderator of emotional reactions following symbol-laden brand failures
Weitzl, W. J., Hutzinger, C. & Wagner, U., 2024, in: Journal of Product and Brand Management. 33, 1, S. 1-13 13 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access7 Zitate (Scopus) -
2023
Be constantly different! How to manage influencer authenticity
Zniva, R., Weitzl, W. J. & Lindmoser, C., Sep. 2023, in: Electronic Commerce Research. 23, 3, S. 1485-1514 30 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access24 Zitate (Scopus) -
Double jeopardy: Effects of inter-failures and webcare on (un-)committed online complainants' revenge
Hutzinger, C. & Weitzl, W. J., 2023, in: Internet Research. 33, 7, S. 19-45 27 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access4 Zitate (Scopus) -
Enhancing brick-and-mortar store shopping experience with an augmented reality shopping assistant application using personalized recommendations and explainable artificial intelligence
Zimmermann, R., Mora, D., Cirqueira, D., Helfert, M., Bezbradica, M., Werth, D., Weitzl, W. J., Riedl, R. & Auinger, A., 21 März 2023, in: Journal of Research in Interactive Marketing. 17, 2, S. 273-298 26 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access41 Zitate (Scopus) -
2021
Co-creation of online service recoveries and its effects on complaint bystanders
Hutzinger, C. & Weitzl, W. J., Juni 2021, in: Journal of Business Research. 130, S. 525-538 14 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
19 Zitate (Scopus) -
2020
Investigating the effects of sponsorship and forewarning disclosures on recipients' reactance
Weitzl, W. J., Seiffert-Brockmann, J. & Einwiller, S., 1 Sep. 2020, in: Communications. 45, 3, S. 282-302 21 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access3 Zitate (Scopus) -
Profiling (un-)committed online complainants: Their characteristics and post-webcare reactions
Weitzl, W. J. & Einwiller, S. A., Sep. 2020, in: Journal of Business Research. 117, S. 740-753 14 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
20 Zitate (Scopus) -
2019
Rise and fall of complainants’ desires: The role of pre-failure brand commitment and online service recovery satisfaction
Weitzl, W. J. & Hutzinger, C., Aug. 2019, in: Computers in Human Behavior. 97, S. 116-129 14 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
28 Zitate (Scopus) -
Webcare’s effect on constructive and vindictive complainants
Weitzl, W. J., 22 Mai 2019, in: Journal of Product and Brand Management. 28, 3, S. 330-347 18 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access18 Zitate (Scopus) -
When Reputation Influences Trust in Nonprofit Organizations. The Role of Value Attachment as Moderator
Schultz, C., Einwiller, S., Seiffert-Brockmann, J. & Weitzl, W., 1 Nov. 2019, in: Corporate Reputation Review. 22, 4, S. 159-170 12 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
21 Zitate (Scopus) -
2018
An empirical study on how webcare mitigates complainants’ failure attributions and negative word-of-mouth
Weitzl, W., Hutzinger, C. & Einwiller, S., Dez. 2018, in: Computers in Human Behavior. 89, S. 316-327 12 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
42 Zitate (Scopus) -
Stakeholder engagement through gamification: Effects of user motivation on psychological and behavioral stakeholder reactions
Seiffert-Brockmann, J., Weitzl, W. & Henriks, M., 2018, in: Journal of Communication Management. 22, 1, S. 67-78 12 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
15 Zitate (Scopus) -
2017
The effects of marketer- and advocate-initiated online service recovery responses on silent bystanders
Weitzl, W. & Hutzinger, C., Nov. 2017, in: Journal of Business Research. 80, S. 164-175 12 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
88 Zitate (Scopus) -
2016
It’s not how old you are but how you are old: A review on aging and consumer behavior
Zniva, R. & Weitzl, W., 1 Dez. 2016, in: Management Review Quarterly. 66, 4, S. 267-297 31 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
Open Access27 Zitate (Scopus) -
When credibility truly matters online: Investigating the role of source credibility for the impact of customer reviews
Weitzl, W., Wolfsteiner, E., Einwiller, S. & Wagner, U., 2016, in: Advances in Consumer Research. 44, S. 353-358 6 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
1 Zitat (Scopus) -
2014
Implausible alternatives in eliciting multi-attribute value functions
Vetschera, R., Weitzl, W. & Wolfsteiner, E., 1 Apr. 2014, in: European Journal of Operational Research. 234, 1, S. 221-230 10 S.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung
11 Zitate (Scopus) -
The Influence of Shopping Carts on Customer Behavior in Grocery Stores
Weitzl, W. J., 2014, in: Marketing, Zeitschrift fur Forschung und Praxis.Publikation: Beitrag in Fachzeitschrift › Artikel › Begutachtung