Managerial and Departmental Differences in the Perceived Influence of Brand-Owned Touchpoints on Brand Perception: Case Study

Aktivität: Gespräch oder VortragVortrag

Beschreibung

Vortrag
Zeitraum21 Okt. 202023 Okt. 2020
Ereignistitel2020 International Conference on ENTERprise Information Systems - International Conference on Project MANagement and International Conference on Health and Social Care Information Systems and Technologies, CENTERIS/ProjMAN/HCist 2020
VeranstaltungstypKonferenz
OrtVilamoura, Portugal
BekanntheitsgradInternational